Oh, America. Home to Hollywood, huge Fourth of July parties, and bald eagles. It’s hard to deny the huge cultural impact the US of A has on people everywhere. But no one can have it all. Let’s take a look at what the land of the free is missing out on. Here are 10 Candy Bars America Wished They Had (Part 5).
10. Cadbury Wispa in the UK
Wispa is a brand of chocolate bar manufactured by the British chocolate company Cadbury. The trial version of this bar was launched in 1981 in North East England, and it was so successful that they had a national launch in 1983. The bar was launched with teaser advertisements in 1983 bearing the phrase “Have you heard the latest Wispa?” which did not identify the product as a chocolate bar, but it did out Cadbury for being a lover of corny puns. The advertisements served to create mystery and allure surrounding the product, and it was a huge hit. Wispa is an aerated chocolate bar, which made it a big competitor for Aero. Aerated chocolate is created by adding gas (typically carbon dioxide or nitrogen) to molten chocolate, forming tiny little bubbles. When the chocolate cools down, these gas pockets expand, leaving us with a light chocolatey texture. Though Wispa was unfortunately discontinued in 2003, it was so missed that it made a comeback not long after. At the time of its comeback in 2008, Wispa was re-launched using large outdoor posters featuring the tagline “It’s back. Apparently.” and smaller, roadside posters featuring conversations about Wispa returning, which read; “Apparently, the Wispa thing is true. It’s coming back. Finally. Brilliant.” In December 2009, Wispa aired a television advert entitled “For the love of Wispa” starring members of the public recruited from an earlier advertising campaign. The advert included cheerleaders, choirs and grandparents, and was aired on British network ITV.
9. Catch Bar from Ireland
Crispy, creamy, munchy, dreamy, the Catch Bar was first produced in 1976, at the HB Chocolates factory in Ireland. Originally called the Urney Chocolate Factory, the factor was founded by the Gallagher family and first began production in July 1924. By the 1960s, it was considered to be one of the largest chocolate factories in Europe, employing over 600 workers. The factory was sold to Unilever in 1976, who soon changed the name to HB Chocolates and starting producing the Catch Bar. Each one of these bars contains soft caramel and crispy rice pieces, enrobed in a layer of milk chocolate. Because of how delicious it is, this chocolate bar was an immediate hit. Soon after its launch, CATCH became the absolute best selling chocolate confectionery item in Ireland, outperforming all its competitors including major imported brands. The Catch Bar became synonymous with the ever-popular television commercials from 1976, which featured the now-iconic and much-loved jingle ‘Catch It When You Can’, which features the candy bar getting thrown at numerous people. More than forty years later, the Catch Bar remains one of the most recognized and loved candy bars in Ireland, as well as the preferred arsenal for school children everywhere. Today, you can catch one of these bars in 20 countries worldwide (but unfortunately, not in America.)
8. Nestle Munch Nuts in India
The chocolate bar whose name will make every 10 year old boy snicker, Nestle Munch Nuts brings to you a unique combination of delicious peanut creme and wafer chocolate resulting in an explosive multi-sensorial crunch. With the coat of roasted peanut bits, Munch Nuts lets the consumer discover something new with every bite. The chocolaty crunch with the smoothness of peanut butter-cream gives it a sweet and nutty taste, which makes this a perfect snack for any time of day. The Nestle Munch Nuts are a variant of Nestle Munch, which is a long chocolate bar filled with wafers manufactured by the one and only Nestle. The Nestle Munch, the Nestle Munch Nuts, and the Nestle Munch Crunch ‘O Nuts (a third variant which includes actual peanuts) are all very popular and primarily sold in India. Nestle Munch actually launched an ad featuring Ishaan Kettar (an Indian actor) and The Great Khali (an Indian-American professional wrestler, promoter, model, and actor. He’s the first Indian person to win the World Heavyweight Championship!) The 45 second long ad was filmed at the beautiful Dal Lake, and opens with Ishaan Khattar’s stunned reaction after seeing his date accompanying The Great Khali. Tension rises when Ishaan’s date asks him to sit next to her on the boat. When he tries, he’s threatened by the Great Khali. Disappointed, Ishaan bites into a MUNCH Nuts and gets an idea that ends with the Great Khali paddling the boat for him. The revolving theme in this commercial is that Nestle’s Munch Nuts gives you confidence, and who are we to argue with the talented Ishaan Kettar?
7. Nestle Toffee Crisp in the UK
Advertised as the perfect combination of biscuit, crispy cereal, and caramel, all covered in a delicious chocolate coat, Nestle’s Toffee Crisp is another one of those candy bars that Americans just can’t get their hands on. Launched in 1963, the original biscuit version contains only 99 calories and no artificial colors, flavors, or preservatives, which is probably one of the reasons it’s such a hit in Europe. When the US announced a ban on British candy bars in 2015, many American Anglophiles shed a tear. Due to a lawsuit settlement between Hershey’s Company and Let’s Buy British Imports, British confectionaries can no longer be imported and sold in the US. Nestle isn’t exempt from the list of British companies that can no longer sell in America. Take, for example, the Nestle Toffee Crisp. The reason it’s banned in the US is simple: its wrappers are orange, with lettering in brown-outlined yellow script. Which is to say, it looks a lot like Reese’s packaging, and that’s just bad for business. The good news is there are still ways for American’s to get their hands on these bad boys. If you have friends or family in the UK, or are willing to order online (there are even monthly British snack subscription boxes!), then you, too, can sink your teeth into Nestle Toffee Crisp.
6. Cadbury P.S. in South Africa
Cadbury P.S. is a chocolate bar, but it’s also so much more. Because of the unique messages that are displayed on the wrapper, it’s a way to express the way you feel about the people in your life. This sugary treat features layers of wafer and caramel-flavored cream smothered lovingly in a delicious Cadbury Cream confection. This chocolate bar comes in multiple flavors, such as milk chocolate and caramilk chocolate, and is notable because of the sweet (no pun intended) messaging that is displayed on the familiar purple packaging. Some of these messages include: I love you, all the best, be my bae, thinking of you, you’re awesome, Ek is lief vir jou (I love you in Africaans) and sorry. Popular in South Africa, the Cadbury P.S. isn’t just an ordinary chocolate bar. It marks the end of a story, or in some cases, the beginning of a brand new one. And hey, if you don’t have a special someone to give this to, there’s no shame in grabbing one or two of these for a rainy day. It’s called self-care. That is, if you’re not American. If you’re American, then, unfortunately, you’re going to have to find something else to satisfy your cravings. Perhaps some Ben & Jerry’s Ice Cream?
5. Cadbury Dream in the UK
Filled with smooth, luxurious, melt-in-your-mouth white chocolate, Dream is a white chocolate bar produced by Cadbury. Similar to Nestle’s Milkybar, the only difference is that Dream uses real cocoa butter, and is slimmer than the Milkybar. Launched in Australia and New Zealand in 2001, Cadbury’s Dream quickly became one of the top five block chocolate brands in New Zealand, and had driven growth in the overall chocolate market. In 2002, the product was released in the United Kingdom as well as Canada as part of Cadbury’s sponsorship of Coronation Street (a long running British soap opera), but it wasn’t as successful as the company had hoped. In a last-ditch attempt to make it sell, Cadbury rereleased Dream under a new name – Cadbury White, and it was sold exclusively at Asda (a British supermarket retailer). As of September 2019, it had poor reviews, and the candy bar is unfortunately no longer manufactured in the UK and Ireland. However, during the lock-down in May of 2020, B&M, a UK variety store started selling the nostalgic treat. While the stocks at B&M certainly won’t last, the Cadbury Dream, famous for its smooth and creamy texture, is still produced in places such as Australia, New Zealand, and South Africa. In other words, if you want to try these out, don’t let your dream die. They’re still out in the world, waiting to be eaten!
4. Hershey’s Eat-More in Canada
Chewy and clothed in a bright yellow wrapper, Eat-More is a chocolate bar made by Hershey. Consisting of dark toffee, peanuts, and chocolate, it’s slogan tells us to dive into the unique taste of chewy dark toffee, peanut and chocolate. It was created in Canada by the Lowney company, famous for their Cherry Blossom, which was bought by Hershey Canada in 1987. The chocolate bar was named by Angus B. MacDonald (from Nova Scotia) in a 1930s naming contest, and for his service to humanity, he was given an art deco-style clock fashioned to resemble a measuring tape as a prize. Rectangular and flat, the Eat-More chocolate bar stretches when you eat it, and its tagline is ‘A Real Long Chew.’ In an ad made in 1996, the company plays on this existing tag line. The 30-second commercial advertises the prolonged enjoyment of eating an Eat-More. The commercial’s simple plot contrasts the hectic nature of the world with a retreat by a lake. It shows a man taking his Eat-More to a quiet lake at dusk and skipping a stone for what seems like ages, and that’s it. Simplistic and beautiful, who could ask for more? The company briefly tried to expand its flavors by launching a caramel version in 1995, replacing the dark toffee of the original with caramel of a similar consistency. And while it was the same size and shape as the original Eat-More chocolate bar, it came in a copper-colored wrapper. Unfortunately, the caramel version wasn’t as big as a hit as the original, and has since been discontinued.
3. Nestle Milkybar in the UK
Enjoyed by both kids and adults alike, Nestle’s Milkybar is one of the most beloved white chocolate bars out there. This is Nestle Confectionary’s 11th oldest brand, which means that this classic is an oldie but a goodie. This white chocolate confection is produced by Nestle and sold in the UK, Australia, Canada, India, Kuwait, and South Africa, among other countries. In Venezuela, Ecuador, Brazil, and Continental Europe, it’s sold under the name Galak. Nestle started producing white chocolate in the 1930s, and started operating under the name Galak in 1967. In markets such as Australia and New Zealand, the product doesn’t actually contain real cocoa butter, and therefore isn’t advertised as chocolate. One of the best things about the Milkybar (aside from its scrumptious taste) is the way it’s advertised. Since 1961, their mascot has been the Milkybar Kid, who appears as a blond, bespectacled young child, usually dressed as a cowboy, who tells everyone that the Milkybars are on him. These advertisements usually take place in a Wild West setting, in both live-action and animated productions. As for the Galak counterpart, it was promoted in the 1971 French Animated Series Oum le Dauphin Blanc (Zoom the White Dolphin), with the TV show’s characters appearing both in commercials and also on the packaging. Whether it goes by Milkybar or Galak, this chocolate bar is definitely something worth checking out.
2. Cadbury Creme Egg Twisted in the UK
The Cadbury Creme Egg Twisted is a chocolate bar produced by Cadbury UK. This milk chocolate bar is filled with Cadbury Creme Egg fondant, and was created as a result of Cadbury realizing that customers wanted their delectable Creme Egg to be available all 365 days of the year. The Creme Eggs were popular due to their deliciously sweet fondant, and so when they decided to release it in chocolate bar form, they thought it would be an instant hit. And yet, surprisingly, it kind of flopped. This confectionery was originally launched in 2007, discontinued in 2012, secretly re-released in 2013, only to be discontinued again. The bar was introduced to several locations, such as Canada, New Zealand, and Australia. However, due to low popularity, they were pulled from stores several months later. While we’re sad that the Cadbury Creme Egg Twisted no longer exists, there’s still some hope left: in 2009, Cadbury launched the Creme Egg Twisted Minis, which is the same as the Creme Egg Twisted, only, as the name suggests, a smaller version of it. The Creme Egg Twisted Minis are unfortunately only available in the Cadbury Heroes or Sharing Pack, though, so it seems as though maybe the public just wasn’t meant to have Cadbury’s delicious Creme Egg filling all year round. Upon second thought, that’s probably for the best, or else we would be eating these every day of the year.
1. Nestle Big Turk in Canada
With 60% less fat than the average chocolate bar, Nestle’s Big Turk seems almost too good to be true. This candy is a creative combination of a dark magenta Turkish delight (you know, like the stuff in Narnia that made Edmund betray his siblings?) and chocolate, typically found in red, white, and blue striped packaging. The bar comes in a rather interesting curved shape, and is conveniently portioned to bite off into small, chewable chunks. This is certainly one of the most unique candy bars in the Canadian market, and it garners a strong reaction from whoever has eaten it. If you’re curious as to how it tastes, there are plenty of places to order it online from, or you could even pick one up the next time in Canada. Whether you love it or hate it, Nestle’s Big Turk has been around for more than 50 years, and this exclusive-Canadian candy bar doesn’t look like it’s going anywhere anytime soon.